Organizational Identity Questionnaire Test

In 2 minutes, see how strongly employees identify with the organization and its values. With 6 quick items, it supports onboarding, team cohesion, and retention planning.
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Questions62 minutes
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08:30
October 2, 2025
October 2, 2025
Material has been updated
24973 views
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How the Scales are Structured
example score
8/18
Affective Component (AC)
Measures the strength and positivity of an employee’s emotional connection and involvement with the organization.
Low
Moderate
High
39Low1016Moderate1718High
A score of 8 indicates a low level of emotional attachment and involvement with the organization at the moment.
example score
5/18
Cognitive Component (CC)
Measures how clearly a person cognitively recognizes their membership in the organization and identifies with it at the level of beliefs and self-perception.
Low
Moderate
High
38Low915Moderate1618High
A score of 5 falls in the Low range, suggesting limited cognitive identification with the organization and a weaker sense of belonging in one’s thinking.
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DATA-BASED USER COHORTS
Who Usually Takes This Test?
HR and People Partners
41%OF USERS
They use it to quickly gauge employees’ sense of belonging and track engagement across teams and time.
Team Leads and Managers
34%OF USERS
They take it to understand how aligned their team feels with the company’s values and who might need more support during change.
New Hires and Interns
25%OF USERS
They take it during onboarding to reflect on how quickly they’re adopting the organization’s culture and mission.
BASED ON AGGREGATED, ANONYMIZED DATA FROM TENS OF THOUSANDS OF FREUDLY USERS.
RESULTS YOU CAN ACTUALLY USE
What You’ll See After You Finish the Test
Scale Results
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Statistical
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See how you compare to others. Your scores are placed in a statistical context, showing percentiles and trends based on anonymized platform data to help you understand what`s typical.
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Used in 52+ countries
Benchmarking
See How You Compare
Once you finish the test, your results will be compared with real-world data from people in your country.
Below is a preview of the benchmarks we use to place your score in context.
Affective component (Ac)
Average
9
Normal range
6.411.5
min.
3
max.
18
majority
This curve shows how scores are typically distributed.
Once you complete the test, your result will appear here so you can see where you land.
Cognitive component (Cc)
Average
12.5
Normal range
10.514.6
min.
3
max.
18
majority
This curve shows how scores are typically distributed.
Once you complete the test, your result will appear here so you can see where you land.
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CLEAR ANSWERS TO COMMON QUESTIONS
Frequently Asked Questions

Any questions left?

What does this questionnaire measure?
It measures the degree to which a person’s self-concept and values align with the organization. It reflects perceived belonging, loyalty, and shared mission.
How long does it take to complete?
Completion typically takes about 2 minutes. The form includes 6 items.
How should items be answered?
Select the option that best matches current feelings and attitudes toward the organization. Responses should reflect typical experience rather than a preferred image.
Is there a right or wrong score?
No; scores describe strength of identification rather than performance. Interpretation should consider role, tenure, and current work conditions.
How are results commonly used?
Results are used to monitor cohesion and engagement and to identify areas for value alignment or team development. They may also inform onboarding and change readiness planning.
WHAT THE TEST MEASURES
About This Assessment
Organizational Identity Questionnaire Test

Organizational Identity Questionnaire Test

This brief self-report measure assesses the extent to which an employee experiences a sense of belonging and self-definition in relation to their organization. The Organizational Identity Questionnaire is designed to capture perceived identification with the organization, including alignment with its values and the degree to which organizational membership is incorporated into one’s self-concept.

The instrument contains 6 items and typically requires about 2 minutes to complete. Items ask respondents to indicate their level of agreement with statements reflecting organizational identification; results are commonly used in workplace research and applied settings to describe patterns of affiliation, cohesion, and potential engagement within teams. The Organizational Identity Questionnaire is often cited in the organizational psychology literature (Ashforth & Mael).

Author: Blake E. Ashforth, Fred Mael
Literature: Ashforth, B. E., & Mael, F. Social identity theory and the organization. Academy of Management Review. 1989.
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