Lipponen Questionnaire Test

Understand how strongly employees identify with your company in just 2 minutes. Ten quick items give a clear view by team and organization to guide engagement and culture decisions.
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Questions102 minutes
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08:30
October 2, 2025
October 2, 2025
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How the Scales are Structured
example score
13/25
Organizational Identification (OI)
Measures how strongly an employee identifies with and feels aligned to the organization as a whole.
Low identification
Moderate identification
010Low identification1125Moderate identification
A score of 13 indicates a moderate level of organizational identification, suggesting some sense of belonging and alignment with the organization’s goals and values.
example score
14/25
Attitude Toward the Unit (ATtU)
Measures how strongly an employee identifies with and feels aligned to their immediate department’s goals and norms.
Low identification
Moderate identification
010Low identification1125Moderate identification
A score of 14 indicates a moderate level of department identification, suggesting generally positive alignment with the department alongside room to strengthen commitment and belonging.
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DATA-BASED USER COHORTS
Who Usually Takes This Test?
HR and People Partners
41%OF USERS
They use it to gauge employees’ sense of belonging and target engagement, onboarding, and retention efforts.
Team Leads and Managers
34%OF USERS
They take it to spot alignment gaps in their department and improve communication and team cohesion.
Employees in Change Periods
25%OF USERS
They complete it during mergers, restructures, or rapid growth to reflect how connected they feel to the organization.
BASED ON AGGREGATED, ANONYMIZED DATA FROM TENS OF THOUSANDS OF FREUDLY USERS.
RESULTS YOU CAN ACTUALLY USE
What You’ll See After You Finish the Test
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Benchmarking
See How You Compare
Once you finish the test, your results will be compared with real-world data from people in your country.
Below is a preview of the benchmarks we use to place your score in context.
Attitude towards the organization (Atto)
Average
17.3
Normal range
12.821.9
min.
0
max.
25
majority
This curve shows how scores are typically distributed.
Once you complete the test, your result will appear here so you can see where you land.
Attitude towards the department (Attd)
Average
18.2
Normal range
13.622.9
min.
0
max.
25
majority
This curve shows how scores are typically distributed.
Once you complete the test, your result will appear here so you can see where you land.
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CLEAR ANSWERS TO COMMON QUESTIONS
Frequently Asked Questions

Any questions left?

What does this questionnaire measure?
It measures organizational identification, or the degree to which a person feels a sense of belonging to the organization. It also indicates perceived alignment with the organization’s goals and values.
What is included in the questionnaire?
It contains 10 items rated by the participant. Five items refer to the participant’s department and five refer to the organization as a whole.
How long does it take to complete?
Most respondents complete it in about 2 minutes. It is intended for brief administration.
How should responses be selected?
Select the option that best reflects current feelings and attitudes. Respond to all items using the same rating format.
How should results be interpreted?
Higher scores indicate stronger identification with the department and/or organization. Differences between the two sections may point to variation in perceived belonging at the team versus organization level.
WHAT THE TEST MEASURES
About This Assessment
Lipponen Questionnaire Test

Lipponen Questionnaire Test

This measure assesses the degree to which an employee identifies with their organization and, where applicable, with their immediate work unit. The Lipponen Questionnaire is intended for brief self-report administration in organizational and research settings.

The instrument includes 10 items and typically takes about 2 minutes to complete. Item content focuses on perceived belongingness and alignment with organizational goals and values, supporting a concise estimate of organizational identification. It is commonly referenced in work by Lipponen, J., and Mael, F.

Results from the Lipponen Questionnaire may be used to inform interpretations of employee–organization fit and to guide follow-up assessment or organizational interventions when indicated. As with other self-report tools, scores should be considered in the context of the respondent’s role, work environment, and other relevant data sources.

Author: Lipponen, J., Mael, F.
Literature: Mael, F., & Ashforth, B. E. Alumni and their alma mater: A partial test of the reformulated model of organizational identification. Journal of Organizational Behavior. 1992.; Lipponen, J. Organizational identifications: Antecedents and consequences of identifications in a shipyard context. Department of Social Psychology, University of Helsinki. 2001.
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