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This brief self-report measure is designed to screen for an individual’s relative preference for processing information through visual versus auditory channels. Viewer or Listener? presents a series of simple prompts intended to elicit everyday learning and communication tendencies.
The instrument contains 20 items and typically takes about 4 minutes to complete. Scores are generally interpreted as indicating a stronger visual-leaning or auditory-leaning style and may be used to guide discussion of study strategies, instructional supports, or communication approaches; it should not be used as a stand-alone diagnostic tool. Viewer or Listener? is attributed to Richard E. Mayer.