Slogan Quiz
Questions: 16 · 10 minutes
1. A grooming-brand retrospective includes the line “The Best a Man Can Get.” Which brand belongs in the caption?
Old Spice
Nivea Men
Dollar Shave Club
Gillette
2. A motoring magazine is sorting historic taglines. Under which brand should it place “The Ultimate Driving Machine”?
BMW
Audi
Mercedes-Benz
Lexus
3. A restaurant campaign focuses on customers customizing their orders and uses “Have It Your Way.” Which chain fits the campaign?
Wendy’s
Subway
Burger King
McDonald’s
4. A retrospective on restaurant advertising features the line “Finger Lickin’ Good.” Which company is the subject of that section?
KFC
Popeyes
Chick-fil-A
Church’s Chicken
5. A museum exhibit on influential jewelry advertising includes “A Diamond Is Forever.” Which company originally promoted this line?
Tiffany & Co.
De Beers
Cartier
Zales
6. Which brand-and-slogan pairing is accurate?
Bounty — “Obey Your Thirst”
Gatorade — “The Quicker Picker Upper”
Red Bull — “Gives You Wings”
Sprite — “Is It In You?”
7. A travel editor wants the destination historically promoted as “The Happiest Place on Earth,” rather than Walt Disney World’s “The Most Magical Place on Earth.” Which destination should be selected?
Universal Studios Hollywood
Disneyland
Magic Kingdom at Walt Disney World
LEGOLAND California
8. Which fast-food brand used “I’m Lovin’ It” as a major global slogan?
Subway
McDonald’s
Wendy’s
Burger King
9. A collector finds a vintage coffee advertisement using “Good to the Last Drop.” Which brand does it promote?
Folgers
Hills Bros. Coffee
Nescafé
Maxwell House
10. An editor finds the line “Think Different” in an archive of late-1990s technology advertising. Which brand should the campaign be filed under?
Apple
IBM
Microsoft
Intel
11. “Because You’re Worth It” is most closely associated with which beauty brand?
CoverGirl
L’Oréal Paris
Estée Lauder
Revlon
12. Nike is linked with “Just Do It.” Which competing sportswear brand is correctly linked with “Impossible Is Nothing”?
Under Armour
Puma
Adidas
Reebok
13. Complete the famous beauty slogan: “Maybe she’s born with it. Maybe it’s _____.”
CoverGirl
Revlon
Rimmel
Maybelline
14. A candy advertisement promises that the product “melts in your mouth, not in your hands.” Which product is being promoted?
Reese’s Pieces
Skittles
M&M’s
Smarties
15. Which brand is famously associated with the slogan “Just Do It”?
Nike
Adidas
Reebok
Puma
16. An urgent-delivery campaign says, “When it absolutely, positively has to be there overnight.” Which company ran the campaign?
UPS
DHL
United States Postal Service
FedEx