100 Famous Logos Quiz

1. Which sportswear company uses the curved, check-like symbol officially known as the Swoosh?

2. A designer inspecting the FedEx wordmark notices a hidden arrow formed by negative space. Between which two letters does it appear?

3. While comparing car badges, you find one made from three overlapping ellipses: two inner ellipses within a larger outer ellipse. Which automaker uses it?

4. A footwear display uses a logo built around three parallel stripes. Which brand is most directly associated with that signature motif?

5. At a fuel station, you see a yellow scallop shell outlined in red. Which energy company's logo is on the sign?

6. Which automaker is represented by four linked rings arranged in a horizontal row?

7. A minimalist technology logo is described as a solid fruit silhouette with one bite removed. Which company does that description identify?

8. A chocolate package shows a mountain containing a subtly hidden bear. Which brand should appear on the package?

9. You are sorting automobile emblems and find a three-pointed star enclosed by a circle. Under which name should it be filed?

10. On an ice-cream package, part of the initials is colored to reveal the number 31. Which brand's logo uses this device?

11. A café sign features a crowned, two-tailed siren inside a circular emblem. Which company does the sign represent?

12. A clothing logo features a green crocodile facing to the viewer's right. Which brand is it?

13. During a road trip, you see a large yellow “M” shaped like a pair of Golden Arches. Which restaurant chain does it identify?

14. Which retailer's identity centers on a red-and-white bullseye made from concentric circles?

15. The curved arrow in Amazon's wordmark runs from the letter “a” to the letter “z.” What idea does this most directly communicate?

16. Four fashion-logo cards show Gucci, Cartier, Chanel, and Coach. Which card should display two mirrored, interlocking capital C shapes?